Assignment 2: 360 Video Pitch

Assignment 2: 360 Video Pitch


As the Syracuse University counts to one of the greatest party universities in the United States, I would like to show the full ‘Cuse Experience a next-generation student and take him or her to this year’s Juice Slam. As a person in the audience, the consumer will experience the unique atmosphere at an open air festival on Syracuse University’s South Campus.

The scene could look like following:

The camera is in the middle of the crowd, slightly higher than the average height of the persons around it. It is outside while daylight and there is a lot of movement as well as a lot of noises and music. The camera should be recording the crowd as well as the stage. Many people near to the camera should be considered because the camera should be surrounded by the audience which is jumping, singing and celebrating the performer on stage. Ideally, for safety reasons these audience should be the same persons as the recording/filming crew. They can celebrating while keeping the right distance from the camera and making sure that nobody will destroy the equipment.

The festival starts at noon. Therefore, it will be daylight. For getting the best audio, there should be a microphone close to the speakers of the music as well as one in the middle of the crowd but not so close to one specific person. The to-be-student (the person who experiences the Juice Jam) get to know the funniest part of studying and living on Syracuse’s campus. Not every university in the US is offering their students this kind of welcoming of their new and returning students. This festival is one of many more activities where people can meet each other and have a lot of fun together. Of course, not everybody is that kind of party type. Maybe some won’t like the music which will be performed; others don’t feel comfortable with so many people around them. Not everyone will like this video but for those who this is made for, they will definitely like it!

While studying for the final exams, high school seniors need to apply for the Universities they’d like to go. Choosing the right University can be very hard some times. This video which is atmosphere of celebrating people which are having a good time should lead into the decision to apply for Syracuse University. When they are experiencing the 360°-video they should feel the wish to be right there and to study there. Of course, in this specific video the most out sticking subject is the stage with its performers. But due to the reason that the well-known Fatty Wap with his song “Trap Queen” (currently in US Top 50 Charts) is going to be on this stage will attract many viewers.

In conclusion, this video will contain a well-known rapper from New Jersey, a lot of people having a good time and a curious viewer which experiences his or her Juice Jam without paying entry fees or even going to South Campus.

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